Posts Tagged ‘wcm’
You’ve heard the line “Content is King”, right? Well my take is that Web Content Management (WCM) system, Social Media, and Content are the three Kings! They’re all intrinsically tied and important to making your website a success. I was inspired to write a white paper about this after many online and offline discussions. I [...]
Filed under: inbound marketing, Marketing, Online Advertising, social media | Leave a Comment
Tags: cms, content strategy, online marketing, social media, wcm
Take a quick look around the web and its clear we need more than a few nips and tucks. Today Forrester announced their prediction that US online retail will grow at a 10% compound annual rate over the next 5 years reaching $249 billion by 2014. Forrester predicts that most of the US retail growth [...]
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Tags: cms, extreme makeover, inbound marketing, internet marketing, mobile marketing, online marketing, wcm, website makeover, website redesign
Why aren’t marketers hollering about decapitated Content Management Systems (CMS)? Are they insane? Or are they just not “in the know”? Search Drives Web To paraphrase Gary Vaynerchuk, “There’s this great new company, you might have heard of called Google.” Okay, sarcasm aside, many people use “search” or a “search engine” even to go to [...]
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Tags: @oshyn_inc, cms, content management, crm integration, inbound marketing, Inc, marketing automation, online lead managment, oshyn, SEO, serps, wcm, web content management
Yesterday I was giving a run-through of all the things we do on Twitter at Oshyn, Inc. I was asked what the benefit of using TweetLater now called SocialOomph was. I explained that it allows us to schedule Tweets to one or several accounts for later distribution. This way we can share information we want [...]
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Tags: cms, content management, future tweet, Inc, oshyn, scheduling tweets, social media, social media marketing, socialoomph, tweetlater, twitter, wcm
I was just reading a blog post http://www.briansolis.com/2009/07/the-influencers-dilemma-the-battle-for-mindshare-amid-media-turmoil/ and what I had to say was too long for the comment section. So here we go… But its not just about social media – its all about how you connect with the world. Let’s look at old-school brick and mortar (had to use it). When stores [...]
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Tags: cms, content authoring, OMS, oshyn, sitecore, social media, wcm
I was just reading a blog post on CMSMyth by George. He was sharing impactful quotes from a recent conference. One that struck me as a CMS user was, “As long as you are using Word, I can’t help you.” This is a problem with many CMS systems – and yet there are few solutions offered [...]
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Tags: cms, content management system, InDesign, MS Word, oshyn, wcm