Posts Tagged ‘online marketing’
The other day on a conference call there was a comment made about Advertising Agency people being the greatest salespeople in the world – and not always so good at getting repeat buyers. I have a pet peeve when it comes to online campaigns and websites: the assumption that the viewers have super duper computers [...]
Filed under: Uncategorized | Leave a Comment
Tags: digital marketing, landing page design, landing page performance, mobile friendly website, online marketing, website campaign
More about “Content is King”
You have a website. Yay! How do you make your content work for you? I’ll give some bullet point tips/ideas: • You can repurpose your content to social media sites • You can use social bookmarking to increase “Get Found” phenomena • Your Google or Bing SERPS are up • You’ve got content for link-building [...]
Filed under: Uncategorized | Leave a Comment
Tags: cms, content management, digital marketing, online marketing, oshyn, social media
Tweet Reach
The question commonly asked about Twitter is how to analyze its ROI. Though I have not come to a definitive answer on a complete ROI evaluation, I have found more interesting tools to evaluate “reach”. Tweet Reach provides information about the reach of your tweets. Unfortunately, Tweet Reach claims to be limited in the number [...]
Filed under: Uncategorized | Leave a Comment
Tags: liveserver, online marketing, open text, oshyn, social media, social media metrics, tweet reach, twitter, twitter analytics
I have spoken to many B2B organizations lately about Social Media. Many held the position that they were unclear as to how to start or whether Social Media is even “right” for B2B organizations. Of course it is “right”, but how will differ for any one organization. There are many ways to tweak your engagement [...]
Filed under: Uncategorized | Leave a Comment
Tags: b2b, b2b marketing, internet marketing, online marketing, oshyn, social media, social media marketing, social media marketing plan
