Archive for October, 2011
People Can Make Your Brand
01Oct11
I’m horrified whenever I hear people say that a customer is not important. I’m horrified, particularly in this economy, when people act indifferent toward customers. Business today is about people. It’s so easy for people to define your brand and your brand value based on their experiences and perceptions. Why? Because they have a voice, [...]
Filed under: Marketing, social media | Leave a Comment
Tags: brand management, customer service, tiffany
